Ampelmann
01
Data and information are not the same thing
02
What's information depends on who's looking
03
Enterprise UX is a (huge) future differentiator
Ampelmann provides Walk-2-Work solutions, gangways that allow people to walk from a ship to, for example, an offshore windmill. These gangways compensate wave movements automatically through 6 hydraulic pods, but cannot be used when conditions are too extreme.
For vessel operators it is important to have reliable insights in these conditions to efficiently plan their operations. Ampelmann wanted to help their customers, by providing a platform in which all available data is collated and transformed into actionable insights. A robust platform that would allow different stakeholders to review, analyze, and forecast, based on real-time and historical data.
A common first step in our approach is to fully map the current situation to really understand the finer details. In this case we created data landscape maps, service blueprints and customer journey maps, based on documentation, desk research and stakeholder interviews.
Our maps provided a lucid visual of the entire service journey and underscored pivotal touchpoints. As our design team crafted intuitive user interfaces based on these blueprints, they collaborated closely with our software engineers. This synergy ensured that every design aspect was technically feasible and optimally functional.
The end result was the"Ampelmann Insights" platform, a solution where design met functionality. It's not just a data visualization tool, but a comprehensive platform catering all stakeholders in the offshore access industry.
A particularly innovative feature are the 'edge case scenarios', providing insights into instances where operations were halted, ensuring that such situations were meticulously reviewed, understood, and addressed.
The introduction of Ampelmann Insights marked a significant leap in the digital transformation journey of Ampelmann's offshore operations. By offering stakeholders the tools to derive meaningful interpretations, forecast operations, and act on real-time insights, Ampelmann effectively moved from a reactive to a proactive operational stance. The emphasis shifted from just acquiring data to optimising operations based on that data, embodying the core tenets of digital transformation.